Platform capabilities

Platform features

Your customers verify authenticity in seconds — without installing anything. Every code is encrypted and single-use.

PTA-approved masking, dashboard analytics, exclusive in-house sticker design and printing (Ultracoat-backed), and optional on-premises deployment.

8+

Verification channels

10+

Platform features

24/7

Instant verify

99.9%

Uptime target

Omnichannel verify

Authentication channels

Consumers verify on the channel they already use — messengers, SMS, web, app, or email. One platform, one code, instant branded responses everywhere.

8

Channels

24/7

Instant

1

Scratch code

WhatsApp

PTA-approved number; instant replies in English or Urdu.

Send your scratch code to our PTA-approved WhatsApp number. Instant response, 24/7, in English or Urdu.

SMS

Works on any phone — no smartphone required.

Text the code to our shortcode — works on any mobile phone, no smartphone required.

Website

Batch metadata and brand storytelling after code entry.

Enter the code at our verification portal for batch details and brand messaging.

Mobile App

QR scan, warranty flows, and distributor tools.

Scan QR or type the scratch code for full product history and warranty activation.

Email

Certificate-style responses for B2B.

Send the code to our verification address for an automated authentication certificate.

Facebook Messenger

Bot replies via the brand's Facebook Page.

Message the brand's verified Facebook Page — consumers verify without leaving the app they already use.

Instagram DM

Direct Message verification for social-first brands.

Verify through Instagram Direct — built for beauty, fashion, and creator-led brands.

Telegram

Fast bot-based checks for mobile-first audiences.

Send the scratch code to a branded Telegram bot for instant chat-based verification.

Consumer journey

Verification flow

From sticker to branded reply — four steps your customers already understand.

  1. Find the sticker

    Consumers locate the Muhafaz security label on the product packaging.

  2. Reveal the code

    Scratch the panel or scan the serialized QR to access the verification code.

  3. Send on any channel

    WhatsApp, SMS, web, app, email, or social messengers — one code, every channel.

  4. Instant branded reply

    Genuine, already verified, or alert — delivered in seconds with your brand voice.

Platform channels

Channels

2

Features

WhatsApp Automation

Instant automated responses 24/7; English and Urdu; PTA-approved masking; branded replies.

Multi-Channel Verification

WhatsApp, SMS, web portal, mobile app, and email ? any channel, any device.

Security architecture

Security

2

Features

Unique Code Generation

Encrypted, non-guessable scratch codes with no predictable sequence.

Security Label Printing

Partnership with Ultracoat Pakistan; advanced physical security features per label.

Intelligence & reporting

Analytics

2

Features

Dashboard & Analytics

Real-time verification counts, geographic views, fraud alerts, and usage reports.

Fraud Detection

Duplicate-use detection, anomaly flagging, and admin notifications.

Enterprise connectivity

Integration

1

Features

API Integration

REST API for ERP and WMS; webhook support for enterprise workflows.

Governance

Access

1

Features

Role-Based Access Control

Fine-grained permissions for brand owners, distributors, and admins.

Infrastructure

Deployment

1

Features

On-Premises Deployment

Option to deploy inside client infrastructure for maximum data control.

Partner support

Team

1

Features

15+ Years Engineering

Proven team, 24/7 support, and tailored customisations.

Why teams choose Muhafaz

Built for enterprise anti-counterfeit

End-to-end protection — from in-house sticker printing to omnichannel verification and analytics.

PTA-approved masking

In-house sticker printing

Real-time analytics

Cloud or on-premises

Ready to protect your brand?

See every feature in action

Book a demo to walk through verification channels, dashboard analytics, and our in-house sticker programme — tailored to your industry.